2008 Alfa Romeo Unica Series
The Alfa Romeo is an Italian automobile manufacturing company, founded in 1910 in Milan, Italy. Originally known as ALFA, which is an acronym meaning Anonima Lombarda Fabbrica Automobili. Nicola Romeo purchased ALFA in 1915. His surname was used as the company name. G1 in 1920 was the first car designed by the company. Exclusiveness and personality has been a distinctive feature of the Alfa Romeo brand. This fact has been proved with options of the broad choice of bodies, engines, exterior outfits and interior furnishings. There are other options that enable customers to order the car that meets their needs yet makes it different.
To further extend this choice in response to the growing number of requests from the maker and also the reason of staying ahead than others, Alfa Romeo developed the "Unique Alfa" Customization Program. The purpose of this car was to enable customers to make their cars even more refined and exclusive.
The Alfa Romeo Customization program is now available on the entire range. Staying at par with the experience of the Alfa 8C Competizione, the model defines its strategies define precision and authority. One of the best features this customization plan is to cater for every competent and refined customer, state their personality with their car. And transform an already exclusive car into something unique. The "Unique Alfa" Program expresses the best Italian products. It now extends this opportunity to the other Alfa Romeo models. Known as one of the prestigious brands in motoring history, Alfa Romeo indubitably conjures up the art of Italian living. It is a perfect merge of tradition and modernity, heritage and the avant-garde, beauty and culture. To further develop this already comprehensive offer, Alfa Romeo has created the "Alfa Unica" Customization Program made its debut at the Frankfurt Motor Show, and will soon be available to buy. It allows sophisticated customers to transform a highly exclusive car into a unique expression of the "Made in Italy" ethos. The choice of body versions, engines, exterior trim, internal decor styling and options allow customers to order the car that best fits their needs. And most importantly have the desire to stand out from the crowd.